It all starts with a spreadsheet.
Simple to use, easy to set up the perfect tool when your company is small and your needs are few.
But as your business grows, so does your team. That single spreadsheet you once relied on becomes ten. One for inventory, one for leads, another for documents, and more to manage the rest. Soon, you're creating spreadsheets just to keep track of other spreadsheets.
And that’s when the pain begins.
The Challenge with Spreadsheets
At this point, you begin searching the market for an application that can support your team. Eventually, you find one and it works… kind of.
Maybe 80% of it fits. But the remaining 20%? That’s the tricky part.
That’s where your team’s unique processes live. That 20% is where apps fail, they can’t adapt to how your team actually works, because they were made to solve common problems, not to fit your processes.
So you start to wonder:
“Should we build our own app?”
And that question opens the door to many more.
Common Concerns When Building a Custom Application
1. “I don’t know anything about app development. How do I know they’re doing a good job?”
You don’t need to know the development process or code.
What matters is that you bring your team, stay open, and clearly share how you work today. We’ll go through your processes step by step and design an app that fits each part.
The development process has clear phases, and you’ll be involved in all of them. You’ll never be in the dark , you’ll see how everything takes shape from idea to implementation.
2. “What if I don’t like the final product?”
That won’t happen.
We don’t just collect requirements and disappear until the end. We start with collaborative working sessions to learn about your team, your workflows, and your expectations.
Then we prototype the app. You’ll be able to test it, suggest changes, and see how the product evolves before we even start a line of code.
Even during development, we release early versions so you can test and give feedback. There is no aha! moment at the end only progress.
3. “What if my team doesn’t want to use the new app?”
Impossible! Because they’ll be part of the process.
Your team won’t just be users. They’ll be co-creators. Their input, feedback, and experience will shape the product. That kind of involvement makes resistance almost impossible because they’ll be proud of what they helped build.
4. “Do I need a big budget upfront?”
Not necessarily.
I will not lie to you, building an application has costs. But you don’t need to pay for everything at once.
Think of it like building a modular house. You start with the essentials: the walls, the kitchen, the bathroom and expand as you grow.
We take the same approach, launching the core features, then scale over time as budget allows.
Creating an application isn’t a monster with seven heads. And you’re not the only one who’s faced this challenge.
We’re here to guide you through it, step by step, decision by decision.
From messy spreadsheets to a tool your whole team actually loves using, we’ll help you make it real.
A Real-World Transformation
Let’s take a real example.
One company we worked with had a very specific validation process for requests.
Here’s how it used to work:
- A new request would arrive and be logged in a spreadsheet
- That request had to go through several stages of validation, each stage tracked in a different spreadsheet.
- To make things worse, they had even more spreadsheets just to keep track of those other spreadsheets.
- Communication about a request happened outside the process in chats, emails, and phone calls. Meaning, important details were scattered everywhere.
It was slow. Messy. Stressful.
Reviewing a single request could take up to four weeks, mostly because people were chasing updates instead of moving the work forward.
They tried looking for off-the-shelf tools that could handle their process and connect with their finance system, but nothing quite fit. Integration was rare to find, and the tools couldn’t adapt to the way the team worked.
So, they decided to create their own application.
And that’s when everything changed.
The new app brought the entire process into one place:
- Every request now lives in a single view, with all related information and history attached.
- Comments can be added directly to the request, so there’s no need for endless side conversations.
- Requests can be assigned to the right person with a click, making ownership clear and follow-up automatic.
The result?
What once took four weeks to review now takes less than one.
The team feels less stressed, communication is smoother, and there’s no confusion about where things stand.
This is what happens when you build a tool that works the way your team works, not the other way around.
And if it worked for them, it could work for your team too.